Thursday, May 9, 2013

The Hot Rod for an Endless Summer

Woodie: A hot rod. A surf wagon. A summer icon.

Soft wax and salty air, tan skin and bouncing blonde beauties; the sight of a woodie passing by touches all the senses and shoots a signal to your brain announcing that summer has arrived.

Cinco de Mayo is behind us, and here in Southern California that means that sunny days are here (stay way June gloom!). So in honor of everyone's favorite season lets take a closer look at the ultimate summer ride.

The original woodies debuted way back in the mid-1930's. Some of the wood panelled wagons were factory specials others were customized by carpenters and coach building firms. Yes, coach building firms.

By the mid-1950's only Ford and Mercury were still offering woodie models. And at that time natural woods were being replaced by cheaper, more durable plastics and other faux materials.

In later decades these faux materials killed the allure. The classic woodie surf wagon was diminished down to the status of "soccer mom station wagon" with cheesy grain-esque paneling. Tragic.

However, the beauty and undeniable cool of those early wagons is here to stay. Today woodies are a staple on the hot rod circuit. Take a look at this Pintrest board to see some killer examples.

If you have the guts of an old wagon and need help transforming it into an icon of summer cool, pull into our garage. We've got the hot rod restoration services needed to make your ride a Saturday star at the weekly Huntington Beach gatherings.

Happy cruisin'

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